Persuasive Speech Planner

Fill in each box before you write. Every part should support your claim.

Your claim and audience

My claim (the one thing I want them to believe)

Who is the audience, and what do they think now?

Your reasonstwo or three, each built the same way

Reason 1

The reason in one sentence

Evidence or example

So what? (why it matters to the audience)

Reason 2

The reason in one sentence

Evidence or example

So what? (why it matters to the audience)

Reason 3 (optional)

The reason in one sentence

Evidence or example

So what? (why it matters to the audience)

The other sideanswer it, do not ignore it

Their strongest objection

My honest answer to it

Open and close

Hook (how I grab attention in the first two sentences)

Call to action (what I want them to do or believe by the end)